Client: Major Automotive Manufacturer
Project: Annual Events Programme
Type: Long term, medium volumes
Relationship: Agency partner client.
Our Role
- Management of all communications for over 60 events per year
- Receive and manage all data preparation
- Direct mail invitation process
- Response management via web, email, hotline and post
- Attendance build via call-out programme
- Confirmation process
- Attendee joining instructions
- Consolidated attendance data provided to facilitators
Services Used
- Attendance build via call-outs
- Confirmation process
- Data management
- Direct mail
- Events database design
- Multi-channel response management
- Reporting package